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LinkedIn Ads Training

  • Training Duration:
  • 2 Days
  • Training Environment:
  • On-site at the Institution
  • In DVA Classrooms
  • Online
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About the Training

LinkedIn Ads Training aims to teach participants the fundamental principles and strategies of LinkedIn advertising. This training covers the key aspects of LinkedIn Ads, including audience targeting, ad formats, budgeting and bidding, conversion tracking, and ad optimization. Through this training, participants will learn how to effectively reach their target audience on LinkedIn.

What Will You Learn?

Throughout this training, participants will also have the opportunity to apply LinkedIn Ads strategies and tactics through real-life examples and case studies. Each training day will conclude with Q&A sessions and interactive discussions. By the end of the training, participants will have a solid understanding of LinkedIn Ads fundamentals and the ability to develop an effective LinkedIn Ads strategy for their businesses or projects.

Prerequisites

There are no prerequisites for this training. However, participants are expected to have basic computer and internet skills and a general awareness of LinkedIn Ads.

Who Should Attend?

  • Individuals interested in learning LinkedIn Ads
  • Digital marketing professionals
  • Small business owners and entrepreneurs
  • Freelancers considering offering LinkedIn Ads services

Outline

Day 1: Introduction to LinkedIn Ads and Audience Targeting
  • What is LinkedIn Ads and Why is it Important?
  • Creating and Setting Up a LinkedIn Ads Account
  • Audience Research and Targeting
  • Selecting the Right Audience for LinkedIn Ads
Day 2: Creating and Managing LinkedIn Ads Campaigns
  • Ad Formats and Creating Ads
  • Targeting and Placement with LinkedIn Ads
  • LinkedIn Ads Budget and Bid Management
  • Conversion Tracking and Reporting for LinkedIn Ads

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